Top 10 UK Betting Apps
There are a number of well-established UK sports betting apps, many of which are household names. New betting sites only pop up occasionally, so it might be hard to pick a new brand to test.
With that said, I’ve gone through betting apps and listed my top 10 betting apps choices for various sports and bonuses right below!
Check out the best sports betting apps in the market.
1. Bet365: Best for Football
One of the largest and most recognizable betting companies in the world, bet365 is renowned for its wide range of markets, in-play betting options, and live streaming services.
Where it particularly stands out is among the best football betting apps. You can get different boosts and find numerous options for a bet builder, and the bet365 bonus UK is a great offer for all football bettors.
The football betting app is highly rated for its ease of use and comprehensive sports coverage. It has 4.7 and 4.6 star ratings as well as hundreds of thousands of reviews in the application stores, indicating its popularity among bettors.
| ✅ Pros | ❌ Cons |
|---|---|
| Massive range of football markets | No VIP programme |
| High quality in-play experience | |
| Unique features like 2 goal ahead early payout |
2. Paddy Power: Most Popular App
Known for its quirky marketing campaigns, Paddy Power has one of the most user-friendly apps on the market and many consider it the best betting app. It offers a variety of betting markets, live streaming, and in-play betting, along with numerous promotions and bonuses.
Paddy Power is the most popular sports betting app with thousands of reviews and downloads. The app has something for everyone which makes it so well-liked. In addition, you can find poker, bingo, casino games, and lottery games on the app.
| ✅ Pros | ❌ Cons |
|---|---|
| Unique fantasy sports games | Fewer market options than competitors |
| User-friendly design | |
| Great in-app customer service |
3. William Hill: Best for Niche Sports
A longstanding name in UK betting, William Hill offers a comprehensive mobile app that covers a vast array of sports markets and casino games. Unlike some of their competitors, William Hill offers betting markets for sailing, water polo, and virtual sports.
As one of the best UK betting apps on the list, it has a range of exclusive promotions, tips and insights from legendary sports people, and live racing. Although the app isn’t quite as popular as the first two on this list, you can be sure that William Hill has plenty of offer to casual and experienced bettors.
| ✅ Pros | ❌ Cons |
|---|---|
| Features some niche sports | Some users report slow load times, crashes, or login issues |
| Exclusive in-app promotions | |
| Simple, easy to use design |
4. Betfair: Best for Exchange Betting
Famous for its betting exchange, Betfair allows users to bet against each other rather than the bookmaker. Its app is highly intuitive and offers various features, including live streaming, in-play betting, and a wide range of markets.
If you haven’t tried a betting exchange before, Betfair’s online betting app offers a great place to start. However, you can also choose to bet against the sportsbook if you wish to stick to that.
| ✅ Pros | ❌ Cons |
|---|---|
| Offers both sportsbook & exchange | More complex layout |
| Unique features like Acca Edge & Price Rush | |
| Frequent in-app promotions |
5. Betfred: Best for Cricket
Betfred makes our top 10 betting apps list as it has excellent variety in terms of sports and promotions (in fact, they have one of the best betting app sign up bonuses!), but they stand out when comparing cricket betting apps. The ease of use and the big selection of cricket competitions are the main reasons why I recommend Betfred for cricket bettors.
In addition to cricket, you can find many other sports and casino games. This is convenient if you like switching between betting and playing, since you don’t have to leave the betting app and open a casino app.
| ✅ Pros | ❌ Cons |
|---|---|
| Great selection of cricket markets | Limited markets for niche sports |
| Easy to use | Limited promotions for existing users |
| Combines both sportsbook and casino in one app |
6. BetVictor: Most In-Play Options
The best feature on the BetVictor app is their live betting since there are so many options. You can also access it conveniently when using the app, which customers like me really appreciate.
Some of the top sports on BetVictor are horse racing, football, NFL, cricket, and tennis. You can choose the BetVictor welcome offer you want; you get different amounts of free bets depending on the sport you bet £10 on.
| ✅ Pros | ❌ Cons |
|---|---|
| Exclusive app welcome offer | Limited live streaming options |
| Wide range of live betting options | Can be difficult to customize |
| Competitve odds |
7. Unibet: Top Gambling Experience
Unibet is one of the biggest European gambling brands and it translates to the betting app experience. Unibet welcome offer for betting includes some free bets for the casino as well, so you can test out both sides of the operation if you want to.
The app itself is very simple but has lots of information; this is particularly useful if you are new to sports betting. You can also customise the app a little bit to get the optimal experience every time. Thanks to this, it comfortably sits as one of the best UK betting apps.
| ✅ Pros | ❌ Cons |
|---|---|
| Simple, easy to navigate betting app | Feels a bit dated |
| Good offers and rewards | Some performance issues reported during peak events |
| Customizable notifications |
8. BetMGM: Most American Sports
BetMGM is one of the new betting apps, having launched in 2023 in the UK. Still, they’ve quickly become one of my favorites for various reasons. Being an American brand, they have a massive selection of markets for American top leagues the NFL, NBA, NHL, and MLB.
The application itself has some Vegas glamour due to the black and gold color scheme and it’s easy to find what you are looking for. You can find the BetMGM Casino UK in the same app, so you can switch back and forth easily.
| ✅ Pros | ❌ Cons |
|---|---|
| Massive market selection, especially for American sports | Fewer promotions for existing members |
| User-friendly design | Limited live streaming options |
| 24/7 in-app support |
9. Betgoodwin: Best for Horse Racing
Betgoodwin has excellent withdrawal speed as per customer reviews on the application stores and over 1,000 live betting markets. However, few horse racing betting apps can compete with Betgoodwin so you should definitely check it out if that is your preferred sport.
The main reason why Betgoodwin is so far down the list is basically the glum appearance. The grey background could use a lot more accept colors to make the app more appealing to the eye, but this has nothing to do with the main functions which are still stellar.
| ✅ Pros | ❌ Cons |
|---|---|
| Amazing range of horse racing markets | Limited payment options |
| Unique horse racing promotions | Very plain design |
| User-friendly interface |
10. Ladbrokes: Best for Accas
Ladbrokes rounds up my top 10 UK betting apps with an excellent app and plenty of markets to bet on. To me, the acca selection stands out and they are also easy to fill out on the app itself.
In addition to using Ladbrokes on your phone, you can download the app to your iPad if you prefer. Some brands don’t provide tablet versions of their mobile apps so this is a definite plus for Ladbrokes.
| ✅ Pros | ❌ Cons |
|---|---|
| Great acca options | Cluttered bet slip design |
| Easy to use | Fewer promotions compared to competitors |
| Offers a tablet app |
Best Betting Apps With a Sign Up Bonus
While we’ve already covered some of the best betting apps, it’s time to look at what BonusFinder does best – bonuses!
Here’s a look at the best betting apps with a sign up bonus, including the details of the bonus. These are great for new users looking for some value when joining a new casino or app – just make sure to read the terms and conditions carefully, so you can make the most of the bonus.
| App | Bonus |
|---|---|
| Betfred | Get £50 when you bet £10 |
| Bet365 | Get £50 when you bet £10 |
| BetMGM | Get £40 when you bet £10 |
| Unibet | Deposit £10, get £40 |
| Betgoodwin | 50% back, up to £25 |
| Ladbrokes | Get £25 when you bet £5 |
| BetVictor | Get £40 when you bet £20 (on horse racing) |
| BetUK | Get £30 when you bet £10 |
| Kwiff | Get £30 when you bet £10 |
What Customers Want from New Betting Apps
You might be wondering why the brands I selected made it into the top 10 betting apps list. In addition to the brands standing out among competition in the specific categories, they are also beloved by customers for the following reasons.
- Bonuses: Betting sign-up offers typically include free bets, but some apps also offer deposit matches, odds boosts, and risk-free bets. For example, Bet365 often provides a “Bet £10, Get £30 in Free Bets” offer, while William Hill is known for enhanced odds promotions on major sporting events. These apps not only provide generous welcome bonuses but also reward loyal users with ongoing promotions like parlay boosts and weekly free bets.
- Payment Methods: The best betting apps accept a variety of payment methods, including debit cards (Visa, Mastercard), e-wallets (PayPal, Skrill, Neteller), pay-by-phone options (Boku, Apple Pay, Google Pay), and bank transfers. For example, BetVictor and Paddy Power are known for instant withdrawals via PayPal, while Ladbrokes offers cash card withdrawals, allowing users to access winnings from ATMs. Some sportsbooks exclude Skrill and Neteller from bonus eligibility, so users should always verify deposit requirements before claiming an offer.
- Customer Support: A smooth and reliable app is crucial for a seamless betting experience. The top-rated betting apps offer 24/7 live chat, email support, and even phone assistance. Betfair provides a detailed Help Centre and responsive live chat for troubleshooting, while Unibet has a dedicated in-app support system that allows users to chat with agents directly. In addition to strong customer service, these apps are optimized for fast loading times, live betting functionality, and intuitive navigation. Minimal downtime and a glitch-free experience are key factors that set the best betting apps apart.
- Markets & Odds: Perhaps the most important factor is whether these apps offer the sports and betting markets you’re interested in. All sportsbooks in the top 10 list provide a wide range of sports, including football, horse racing, tennis, and basketball. They also feature competitive odds across major leagues and tournaments such as the Premier League, Champions League, NFL, NBA, and Wimbledon. For bettors who enjoy niche markets, apps like William Hill and Betway offer odds on less common sports such as table tennis, darts, and esports betting.
Other Betting App Bonuses
While sign up bonues for betting apps are great, there are also other bonuses that betting sites like to offer. These are generally offered to existing players to keep them happy and playing, such as:
- Free bets or spins: Bonuses that give players free spins on slots or free bets on sports betting without using their own money.
- Deposit bonuses: A reward where the casino matches a percentage of your deposit, giving you extra funds to play with.
- Cashback offers: A promotion that refunds a percentage of your losses over a specific period as bonus money or real cash.
- Enhanced odds: Special promotions that boost the payout odds for specific sports bets, increasing potential winnings.
- Special event or game bonuses: Limited-time offers tied to new game launches, seasonal events, or major sporting events, providing exclusive rewards.
Key Features of Mobile Betting Apps
There are a lot of things that can make or break a mobile betting app. Whether it’s a complex interface, lack of markets, or just missing the little things, it’s vital for the best UK betting apps to avoid these mistakes and provide a great experience for their users. Here are some key featues we consider when looking at mobile betting apps:
In-Play Betting
In-play or live betting allows users to place bets on events while they are happening, adding an extra layer of excitement and engagement. Users can bet on a variety of in-game events, such as who will score the next goal or the result of a particular set in tennis.
Cash-Out Feature
The cash-out option is a significant innovation that enables bettors to settle their bets before the event concludes. This feature gives users greater control over their bets and allows them to minimize losses or secure a profit if their bet is doing well before the final result.
Live Streaming
Many UK betting sites, such as bet365 and William Hill, now offer live streaming of sporting events. This integration allows users to watch the event they have bet on in real-time, enhancing the in-play betting experience.
Bonuses and Promotions
Betting apps often entice users with welcome bonuses, enhanced odds, and loyalty rewards. These offers are particularly attractive to new users and are a crucial part of how companies compete in a crowded market.
User-Friendly Interfaces
Betting apps are designed to be highly intuitive, ensuring that both novice and experienced bettors can navigate through them with ease. Features like search functions, quick access to popular markets, and personalized bet slips contribute to a seamless user experience.
Comprehensive Statistics and Data
Many apps now provide in-depth statistical analysis, form guides, and expert tips to help bettors make more informed decisions. This can range from historical head-to-head statistics to detailed analysis of players or teams, giving users valuable insights before they place their bets.
Top 10 Sports for Betting Apps
Sports betting is huge in the UK, with football leading the way alongside horse racing, tennis, and cricket. Popular events like the Premier League, Grand National, and Wimbledon attract millions of wagers. From fast-paced action to strategic plays, these top 10 sports dominate betting apps, offering punters plenty of opportunities to win. Check out the full list:
- Football: As the nation's most beloved sport, football dominates the betting scene. With events like the Premier League, FA Cup, and UEFA Champions League, fans have numerous opportunities to place bets on their favorite teams and players.
- Horse Racing: Deeply ingrained in British culture, horse racing offers events such as the Grand National and Cheltenham Festival, attracting substantial betting activity. The thrill of the races and the potential for significant returns make it a favorite among bettors.
- Tennis: Tennis betting has gained popularity, especially during major tournaments like Wimbledon, the US Open, and the French Open. The game's various betting markets, such as match outcomes and set scores, appeal to many punters.
- Cricket: With a massive following in the UK, cricket betting spans domestic and international matches. Punters engage in markets covering Test matches, One-Day Internationals, and Twenty20 games, with options like match results and player performances.
- Golf: Golf enthusiasts find many betting opportunities during major tournaments such as The Masters, The Open Championship, and the Ryder Cup. Betting markets include predicting tournament winners, top finishes, and head-to-head player matchups.
- Boxing: High-profile boxing matches draw significant betting interest. Punters place wagers on outcomes like fight winners, method of victory, and round betting, especially during championship bouts.
- Rugby: Both Rugby Union and Rugby League have dedicated followings in the UK. Major events like the Six Nations Championship and the Rugby World Cup see increased betting activity, with markets focusing on match results, point spreads, and individual player performances.
- Darts: Darts betting has earned its place among the UK's popular sports for wagering. Tournaments organized by the Professional Darts Corporation (PDC) and the British Darts Organisation (BDO), including the prestigious World Darts Championship, offer markets on match outcomes, correct scores, and total 180s.
- Snooker: Snooker has a dedicated betting community, particularly during major tournaments like the World Snooker Championship and the UK Championship. Punters bet on match winners, frame scores, and century breaks.
- American Football: The NFL has grown in popularity in the UK, especially with events like the Super Bowl. Bettors engage in markets such as game winners, point spreads, and player-specific performances.
How to Download Betting Apps for iOS and Android
It’s very easy to download the best UK betting apps from the Apple App Store and the Google Play Store. Here are the steps to follow for new betting app downloads:
- To make sure you download the correct app, go to the sportsbook’s website and click on the links to the app stores. You can also search for the brand on the stores.
- Once you’ve reached the correct brand page in the app store, click download. Use your password/Face ID/fingerprint to allow the download.
- Wait for the app to be downloaded completely.
- Now you are ready to sign up and/or start betting!
How we Review Betting Apps
We make sure to thoroughly review UK betting apps before making any recommendations, ensuring we only provide users with the best choices that suit their needs. We consider a wide variety of factors, including:
- Safety and security of the app: We assess licensing, encryption, and security measures to protect user data and transactions.
- Bonuses and offers available: We evaluate welcome bonuses, promotions, and loyalty rewards to ensure they provide real value.
- Level of customer service provided: We check the availability and responsiveness of support via live chat, email, and phone.
- Number of deposit and withdrawal methods: We look at available banking options, processing times, and any fees associated with transactions.
- User feedback: We analyze user reviews and ratings to understand overall satisfaction and common issues.
- Number of sports and markets: We examine the variety of sports and betting options available, including niche markets.
- Quality of betting odds: We compare odds with competitors to ensure users get the best possible value on their bets.
- Ease of use and mobile experience: We test app performance, navigation, and features to ensure a smooth betting experience.
Why Trust BonusFinder
At BonusFinder, we take trust seriously, and that’s why we go the extra mile to ensure our reviews are fair, honest, and transparent. We carefully evaluate every casino and betting site based on key factors like safety, security, customer service, payment options, and game variety. Our goal is to make sure that when our users visit a site or app we recommend, they’re getting the best possible experience with no hidden surprises. We do all the heavy lifting—checking licenses, testing withdrawals, and comparing bonuses—so they can focus on having fun and maximizing rewards.
Beyond this we also ensure that any site or app we recommend is fully licensed by the UK Gambling Commission (UKGC), which you can learn more about below.
Responsible Gambling Regulations
The UK is one of the most well-regulated gambling markets in the world, and all operators, including those running betting applications, must adhere to strict regulations set by the UK Gambling Commission.
Established by the Gambling Act of 2005, the UKGC is responsible for regulating all forms of gambling, including mobile and online betting, ensuring that they operate in a fair and transparent manner and follow all gambling laws.
There are several key regulations online bookmakers must adhere to in the UK:
- Licensing: All operators must hold a valid license issued by the UKGC to legally offer their services to UK residents.
- Responsible Gambling: Betting brands must promote responsible gambling, offering features such as self-exclusion, deposit limits, and time-outs. They are also required to provide links to gambling support organizations like GamCare and GambleAware.
- Age Verification: Apps must ensure that all users are over 18 years old. This is typically enforced through stringent Know Your Customer (KYC) checks, where users must provide proof of identity and age before they can bet.
- Advertising Standards: The advertising of betting apps is heavily regulated to ensure that promotions are not misleading and that they do not target vulnerable individuals, such as underage users.
Last updated:
- Are betting apps free to use?
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Yes, betting apps are free to download and use. However, like with any betting site or service, you'll most likely have to make a deposit to actually make bets.
- Are betting apps safe to use?
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Official betting apps from reputable and licensed brands are safe to use. With that said, you should always make sure that you are downloading the app from a reputable source and that the brand is fully licensed by the UK Gambling Commission.
- Can I still get bonuses on betting apps?
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Yes! Most brands offer exactly the same bonuses online and on betting apps. Some even offer exclusive in-app bonuses.
